Brand Design Services

1- Creation of the Brand Identity Manual

The client, of course, is provided with a “Brand Identity Manual” (brandbook), which costs from $850 USD. This manual should include, among other things, the logo (isologo), color palette, as well as the fonts and slogan, and it should also clearly communicate, in simple terms, what the company is about.

Elements of the Identity Manual:

• Logo: The most visible brand element is undoubtedly the logo, which is a graphic mark or emblem commonly used by commercial companies to identify their products or services. This could be a logo, symbol, logotype, or isologo. At Carpa Producciones, logo design starts at $280 USD.

• Color Palette: A selection of colors that will visually represent your brand across all media.

• Typography: Choosing fonts that will communicate your brand’s style and personality.
• Slogan: Short, memorable phrases that undoubtedly identify your company. Slogans should be catchy and impactful. To create a slogan, we first think about what makes your company unique, and then propose phrases that capture it through brainstorming. Usually, the slogan is included as part of a package with the logo, and together they cost around $420 USD.

2- Development of the Visual Identity for Brand Design

Based on the Brand Identity Manual, we develop the necessary visual elements for your brand. We provide you with deliverables so that you can print or display them in all the necessary places and start your campaigns. These elements include:

Logo

The logo is the most recognizable symbol of your brand. At Carpa Producciones, we design logos that are visually appealing and represent the essence of your company.

Logo: A custom design that visually represents your brand.

Isotype: A symbol or icon that represents your company without the need for text.

Imagotype: A combination of a symbol and text that can work together or separately.

Isologo: An inseparable combination of text and symbol.

3- Creation of the Slogan

Slogans are, essentially, short and memorable phrases that identify a company. Therefore, they need to be catchy and have an impact. To create a slogan, we first think about what makes your company unique and propose phrases that capture it through brainstorming, and finally, we select a distinctive phrase.

4- Brand Implementation and Application

Once we have all the brand elements, we help you implement them across all customer touchpoints. This includes:

• Marketing Materials: Business cards, brochures, posters, and more.
• Digital Presence: Applying the visual identity to your website and social media platforms.
• Advertising: Ensuring consistency in the visual identity across all advertising campaigns.

5- Monitoring and Optimization of Brand Design

Brand design is not a static process. That’s why we constantly monitor how your brand is perceived and make any necessary adjustments to ensure it remains relevant and effective.

Why Choose Us for Your Brand Design ?

Experience and Professionalism

We have a team of highly trained specialists with years of experience in the digital marketing sector. Therefore, our approach is always professional and results-oriented.

Tangible Results

Above all, we focus on achieving tangible results that positively impact your business. Therefore, every strategy we implement is also designed to generate a significant return on investment.

Innovation and Creativity

We indeed use the most innovative tools and techniques to keep you at the forefront of digital marketing. Therefore, we are always looking for new ways to improve and, additionally, optimize our strategies.

1-How long does it take to see results?

Results may vary, but significant improvements are typically seen within the first 3 to 6 months.

2-What types of businesses can benefit from our Digital Marketing Strategies?

We work with all kinds of businesses, from small startups to large corporations, tailoring our strategies to the specific needs of each client.

3-What is the cost of the service?

Our brand design services start at $850 USD for a Brand Identity Manual. All prices are subject to taxes.

4-What tools do you use for analysis and monitoring?

We use a variety of professional design tools, including Adobe Illustrator, Photoshop, and specific branding tools, to ensure that every aspect of our strategy is optimized.

5- How is the success of good Brand Design measured ?

We measure success through various key performance indicators (KPIs), such as brand recognition, customer loyalty, and consistency in the application of visual identity.